Integrating Video Production into the Curriculum
Video Production Title

Making a Difference: Community Advocacy
Video Type Public Service Announcement
Description/Overview

Integrated with Community Advocacy Slam Dunk Research Model.

You’ve been asked to serve on your neighborhood association because the neighborhood is dealing with issues such as increased violence, truancy, graffiti, rat infestation, etc. The committee is very interested in having teen input on possible solutions.

How has [the issue you chose] impacted your communities and what course of action do you advocate as a solution?

Using the information from your research, create a public service announcement for your neighborhood association to use within your community that gives an overview of the issue along with possible, realistic solutions that community members can participate in.
Approximate Time Needed 360 minutes (180 research/write, 90 film, 90 edit)
Curriculum Connections/Outcomes MSDE VSC Social Studies 1.1.4 The student will explain roles and analyze strategies individuals or groups may use to initiate change in governmental policy and institutions
Information Literacy AASL: 1, 2, 3
Technology Literacy

MSDE MTLSS: 1, 2, 3, 4 (5 if Internet research is used)

ISTE NETS: 1a, 2b, 3b, 4b
Media Literacy CML Core Concepts 1, 3, 4, 5
Learning Styles Visual, Auditory, Kinesthetic, Tactile, Active, Reflective, Global, Analytical, Field Independent
Skills
  • Research
  • Script Writing
  • Storyboarding
  • Public Speaking
  • Camera Techniques
  • Computer Editing
Production Environment Field Production
Activities
  1. Show example of finished PSA and discuss the project.
  2. Complete the research.
  3. Write script and storyboard
  4. Plan production
    • think about where and when to film
    • who is perfoming? Who is running the equipment? WHO'S IN CHARGE?
  5. Rehearse
  6. Shoot and compile
  7. Edit final product
    • Use MovieMaker (or other software)
    • Import the video from camera and/ or other sources
    • Arrange video / pictures
    • Add transitions and titles
    • Edit audio
    • Finalize and save
  8. Present/ share
Differentiation
  • Assign production roles appropriate to student needs and/or abilities
  • Extended time
Assessment Suggestions PSA rubric
Extension
  • Submit to a contest
  • Peer critique and/or gallery walk
  • Submit to BCPS Education Channel
  • Upload to Safari or SchoolTube
  • Add to electronic portfolio
  • Broadcast school wide