Integrating Video Production into the Curriculum
Video Production Title Anti-Drug Campaign
Video Type

1 Minute Public Service Announcement

Description/Overview

Integrated with the Anti-Drug Campaign Research Model

Your group will research a specific drug or substance abused by teens and prepare a 1 minute video public service announcement. The video should summarizing your announcement and be a reminder to the student body of your message about drug and substance abuse.

Approximate Time Needed

360 minutes (180 research/write, 90 film, 90 edit)

Curriculum Connections/Outcomes
BCPS
Health Indicator:

Demonstrate ability to advocate for personal, family, and community health in order to influence the quality of life.

Information Literacy

AASL: 1, 2, 3

Technology Literacy

MSDE MTLSS: 1, 2, 3, 4 (5 if Internet research is used)

ISTE NETS: 1a, 2b, 3b, 4b

Media Literacy

CML Core Concepts 1, 3, 4, 5

Learning Styles

Visual, Auditory, Kinesthetic, Tactile, Active, Reflective, Global, Analytical, Field Independent

Skills
  • Research
  • Script Writing
  • Storyboarding
  • Public Speaking
  • Camera Techniques
  • Computer Editing
Production Environment

Field Production

Activities
  1. Review PSA Example
  2. Research topic
  3. Organize research
  4. Gather B-roll and stills
    • of drug facts and statistics
  5. Storyboard
  6. Write script
    • Students use information found in their research to write their script
  7. Plan production
    • Think about where and when to film
    • Who is performing? Who is running the equipment? WHO'S IN CHARGE?
  8. Rehearse
  9. Shoot and compile
  10. Edit final product
    • Use MovieMaker (or other software)
    • Import the video from camera and/ or other sources
    • Arrange video / pictures
    • Add transitions and titles
    • Edit audio
    • Finalize and save
  11. Present/ share
Differentiation
  • Assign production roles appropriate to student needs and/or abilities
  • Extended time
Assessment Suggestions

PSA rubric

Extension
  • Submit to a contest
  • Peer critique and/or gallery walk
  • Submit to BCPS Education Channel
  • Upload to Safari or SchoolTube
  • Embed in a PowerPoint presentation
  • Add to electronic portfolio
  • Broadcast school wide